My point is that you DON'T have to pay full retail. Not even for the latest and hottest thing. I wound consider the Ghost in the "latest and hottest" category. I know, for a fact, that the Ghost can easily be purchased for less than $300...new, with full warranty.
Can you point me to where that might be? Regardless, "less than $300" is probably very close to $300, which is pretty darned close to full retail.