2022 Demarini bats
- Thread starter Mmrichard
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I have no idea if they are or arent making it...but...if they didnt I wouldnt be surprised.
How many models you want them to make until their sales just start eating the
sales of their other models. I think this is the same reason the Xeno is being phased out. I said
a while ago I wouldnt be surprised if the Xeno went away at some point. Two top bats are
all you need in a fp lineup before you start hurting your own sales. Heck, even 2 top tier
bats hurt sales of the one below it. The Demarini lineup did very well with just their CF
models. I mean heck, you had the drop11, drop10 and endload. And production costs were kept
to a minimum because of the same bat platform.
How many models you want them to make until their sales just start eating the
sales of their other models. I think this is the same reason the Xeno is being phased out. I said
a while ago I wouldnt be surprised if the Xeno went away at some point. Two top bats are
all you need in a fp lineup before you start hurting your own sales. Heck, even 2 top tier
bats hurt sales of the one below it. The Demarini lineup did very well with just their CF
models. I mean heck, you had the drop11, drop10 and endload. And production costs were kept
to a minimum because of the same bat platform.
Xeno is being phased out? What about RXT?
- Jun 20, 2015
- 851
- 93
Xeno is slugger dot com only effective now. custom shop item. full ride pricing from them. RXT, Meta and LXT are the standard slugger items now.
Yeah, not being offered in stores anymore like Lance said. Think sales arent that great on the Xeno for them to mass produce for all stores, and this way they can keep all profit in house for the smaller supply they do produce. Max profit for a product you are making less quantities
of. Also, prob now they can really get a gauge on if they want to get rid of it completely or if its worth doing the "sale thru manufacturer only" is
a good option.
It's interesting how it all works, and you certainly have a better insight into it than we do.
With laundry detergent, pretty much the same few companies make all the brands. Proctor & Gamble make Tide, Cheer, Bold, Gain, Era, etc. There's not much difference, they just want to get a ton of different ones out there to capture more market share. With higher priced items, this strategy doesn't work as well. But I'm curious to know what data is behind it on the bat side.
If you spend hundreds of thousands on each bat to manufacture and research, and
you are only really splitting your own customers up and maybe a few other add on customers, is it really worth R&Ding and manufactruing a whole new
bat to split your own customers up...over just having one top bat and getting rid of one whole R&D and production. Most of your customers
bought while you had the one lineup anyway. Thats why having 2 top bats I think is max you need...you start having 3 and 4 like Demarini did a few years ago, the cost/profit isnt there. Your own bats are feeding off your other bats...not worth it. Now if you made a whole new bat and most
of those buying that bat were NEW customers from another brand...then its worth it.
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